When Kendall and Kylie Jenner announced they’d be launching a new app game, excitement brewed all over social media and beyond. After all, their big sister Kim Kardashian has already experienced amazing success with her “Kim Kardashian: Hollywood” game – so much so that makers Glu Mobile were featured on the latest episode of Keeping Up With the Kardashians, showing Kim giving lots of praise to those developers for all their hard work with coding such a popular app that users are willing to spend plenty of money to play.
While the Jenner girls’ new app game will likely be as fashion- and Hollywood-focused as Kim’s game is – after all, that family is known for hitting red carpets and runways galore – the philosophy of successful mobile games like those belonging to Kardashian and now the Jenner sisters is the same as those that other successful app developers are already discovering works well to provide entertainment and value on both the consumer end and the mobile app game development company’s end. Take the app game “Shell Strike” by Regneswari Manickam, for example – a newly updated mobile game that contains the winning formula for runaway popularity.
First of all, Shell Strike contains many of the elements that phone-addicted folks look for when they seek a game to download from the app stores and cause them to want to keeping playing it for hours on end: Amazing graphics combined with challenging levels that are also simple enough for a 4-year-old to understand. Users help their turtle along – a wonderful feat to always have an alter-ego online hero to assist – as the turtle moves through treacherous waters, coming against enemies trying to “strike his shell” whilst he fights back with an arsenal of weapons to keep the waters safe.
Not only are children and adults learning about various marine biology characters by whiling away the time with an easy-to-understand yet powerful app game, they’re getting a heads-up on creatures like sea urchins, jellyfish and other sea life without suffering through a boring lecture or classroom experience. The main coup de grâce of a game like Shell Strike and Kim Kardashian’s app game is that they offer in-app purchases to folks who want to move up levels or experience more powerful benefits of the games.
It’s the secret to why Kardashian’s game brought in around $74.3 million last year, according to the San Francisco Business Journal, which reports that the segment of Kim’s game offering in-app purchases – ones that help players increase their celebrity status and unlock new features – was responsible for the bulk of that income. No wonder Kylie and Kendall are getting in on that lucrative field, which proves to be a win-win for both the users and the makers. While a harried mom can be made pretty happy by handing her toddler her iPhone in the back seat of the minivan, giving the child a happy Shell Strike outlet to entertain him or her, app developers of such games can be pretty satisfied in knowing that not only are they providing their customers with a positive playing and learning experience – but they are also setting themselves up for a lucrative mobile gaming development career in the long run.