On April 13, 2015, The Moms hosted a special screening of “Paul Blart: Mall Cop 2,” at AMC Lincoln Square. Kevin James, Ryan Sanders of the National Fatherhood Initiative and director Andy Fickman were in attendance. Media personalities Denise Albert and Melissa Musen Gerstein aka The Moms have an amazing SiriusXM show and web site. They regularly partner with film distributors, book publishers and celebrity publicists to present engaging and informative conversations around topics important to parents year round. These events are free. All you have to do is RSVP.
The “Mall Cops 2” special screening featured a discussion with Kevin and Andy and attendees were encouraged to use the fun hashtag #mallcopmoms. Kevin was also presented with an award by the National Fatherhood Initiative. After six years of keeping our malls safe, Paul Blart has earned a well-deserved vacation. He heads to Vegas with his teenage daughter (Raini Rodriguez) before she heads off to college. But safety never takes a holiday and when duty calls, Blart answers. The film was written, produced and stars James. He also participated in an AOL Build discussion on April 13, with his co-star David Henrie and director Andy Finkman. It was moderated by Mr. Moviephone Kevin Thompson.
On April 14, the former King Of Queens, headed to Queens to promote the film. James attended a Mets game at Citi Field and posed for photos with David Wright and Michael Cuddyer. There’s video of Kevin James practicing his bunt and swing on the Mets official twitter page. They are also currently hosting a contest to win a Mets hat autographed by James. Kevin also visited “Live with Kelly and Michael” on Monday, April 12. The most noteworthy moment in the “Paul Blart” promo tour was the film’s world premiere on April 11 at AMC Lincoln Square. Raini Rodriguez, Eduardo Verastegui, Daniella Alonso, Gary Valentine, Loni Love, Scott Henry, director Andy Fickman, producer Todd Garner, executive producer Jeff Sussman, and executive producer Marty Ewing were in attendance.
Before the red carpet event, Sony Pictures hosted a street fair adjacent to the theater, which was open to families and security guards. There were different stands with fun opportunities like “Mall Cop Vehicle Registration,” “Mall Cop Uniforms,” and face painting. Unlimited hot dogs, pretzels, Baked by Melissa cupcakes, pasta chips, Krispy Kreme donuts, coffee and beverages, churros and boxed water were served to guests. Blue and white balloons lined the fair and a giant banner with “Security Guard Day” featuring the slogan #blartridesagain hung over the event.
The date of the premiere was appropriately National Security Guard Day. It wouldn’t be a Paul Blart affair without a Segway. 108 security guards and Kevin James dressed in character assembled to set two Guinness Book World Records at the street fair on their segways. This group set the record for largest segway riding lesson and most people performing 360 spins on segways at one time. After the festivities, it was time for the red carpet to begin. Director Andy Finkman was MC. Security guards lined the carpet with their segways. From the New York City Mayor’s Office, first Deputy Commissioner Luis Castro, read a proclamation on behalf of Bill de Blasio recognizing and celebrating the security guards and making April 11 New York City Security Guard Day. Alexander from the Guinness Book of World records presented Kevin with two plaques for their historic segway moment.
Kevin and Andy made a few hilarious remarks:
Kevin: Meryl Streep was nominated 19 times for an Academy Award of which she won three. With two winning records in the Guinness Book of World Records, for being on a Segway, we’re all doing pretty well I think.
Andy: By the way, Academy Awards is more local.
Kevin: It’s local.
Andy: Guinness Book is worldwide.
Kevin: It’s worldwide. I don’t think anybody sees the Academy Awards, either. It’s all them. They’re the ones that did it. I want to thank these security guards. You guys are awesome. Awesome, awesome. Awesome, awesome. I want to thank you guys today for coming out and seeing “Paul Blart Mall Cop 2,” it was a blast. Let’s have some fun.
Director Andy Finkman spoke about how he got involved with the sequel. “The producer Todd Garner and I have been working for a long time together on various projects. He knew that the original movie was my one of my son Austin’s favorite movies. When the sequel came around he said, ‘You interested?’ I was on in a blink,” he said on the red carpet. So what’s next for Paul Blart? “He’s leaving the security and safety of a mall in New Jersey and he’s going to the big amazing Wynn Encore Resort Casino in Las Vegas. He’s protecting all the art, and everybody there.”
On working with Kevin, he said “Kevin James was so much fun. He’s such a gifted comic. He wrote the movie. He’s amazing on screen, he’s amazing off screen, and he makes wonderful omelette if you ever get the chance.” Finkman’s favorite scene to shoot was, “a scene where Kevin is fighting with a bird, an African crane, that we shot all night long. It’s just Kevin being so physical and so funny that I just had a blast doing that.” On working in Las Vegas, he added “It was really amazing. It’s a beautiful resort. Mr. Wynn and the whole Wynn organization really did a great job with us and gave us every opportunity in the world.” He added that his “show on the Disney Channel, ‘Liv and Matty,’ just got picked up for season three. This [past] Sunday night on April 12, Kevin James starred on” it.
Actor Eduardo Verástegui is very proud of the film. He said, “I’m very grateful to be part of this great comedy that is not just a typical comedy, it’s going to make you laugh hard … your stomach is going to hurt. Beyond that it gives you something more profound. What does it mean to be a hero? The every day hero? Like Paul Blart in the movie using his talents to make a difference. A great father, always protecting and guiding his daughter. I hope as filmmakers and actors that when people see this movie they will leave not only full of popcorn and soda, but full of hope wanting to be that hero that we’re all called to be. If we use our talents like Paul Blart in a positive way, I guarantee you we’ll make this world a better place. This comedy is elegant, it’s beautiful, it’s healthy and it’s for the whole family.”
The film hits theaters this Friday, April 17.