BirthdayLand is a delightful new toy and game brand by Digiplush that promotes the celebration of birthdays via the creation of characters and mythology that honor birthdays the same way that Santa and Cupid promote Christmas and Valentine’s Day. According to the official press release that describes the creative background of the series:
Everything that makes a birthday celebration special is created in BirthdayLand: the candles on your cake are made with special wax from the Candlewaxy River; the colorful paper wrapped around a gift grows on trees in the Gifting Garden. Our characters, The Birthdaykins and the Huggaloons help create birthday goodies and keep BirthdayLand running smoothly. Together they will take you on an adventure through the biggest and greatest party you can imagine, where you can slide down an ice cream mountain or ride a purple unicorn! All you have to do is close your eyes and make a wish. When you blow out your candle, your wish travels up to BirthdayLand where all of your wishes can come true! The adorable characters of BirthdayLand, the Birthdaykins and the Huggaloons, will be the first physical products on the market and they are currently available at Toys R Us.
Thus far, BirthdayLand has a free app with several games and 14 plush toys designed to look like the inhabitants of BirthdayLand, namely the “Birthdaykins” and the “Huggaloons” which retail for $12.99 and $16.99. Recently, I was given the opportunity to review one of the plush “Birthdaykin” toys, Prezzie.
Prezzie is a yellow Birthdaykin who wears a blue present on his head since Prezzie’s specialty in BirthdayLand is giving gifts and finding the perfect present for everyone. Prezzie stands at approximately 12 inches tall and he is cutely designed with a pink nose, a pink tail, cheerful, large blue eyes and a big smile. He even has a necklace of colorful ribbons which are coiled to resemble the ribbons on wrapped presents.
The quality of the plush is extremely soft which makes the doll especially cuddly and perfect for people of all ages. The expert details on the figure make it clear that a lot of foresight went into its design and subsequent creation. Just based on his appearance, Prezzie has a lot of personality and children will undoubtedly want to collect the entire BirthdayLand set as soon as they receive one!
Overall, I give the “Prezzie” plush 5/5 stars and highly recommend this brand to anyone who has children who enjoy celebrating birthdays or engaging in highly imaginative, unique, and wholly delightful brands.
“Prezzie”—and all the other characters in the BirthdayLand line—are available at Toys R Us and the official website (see the link posted below). Additionally, with the purchase of each plush you will receive an exclusive code to use in the free-to-download BirthdayLand app.
For more information about the BirthdayLand brand visit:
Official website: www.BirthdayLand.com