Ubisoft finished off the 2014 year with a major push of game releases, the likes of Assassin’s Creed Unity and Rogue, Far Cry 4 and The Crew. While Unity and Rogue combined to sell-in over 10 millions units a piece, Far Cry 4 sold-in over 7 million units and The Crew crossed the finish line with 2 million sold-in. Not to be forgotten, Just Dance sold-in over 4 million units as well. These are some impressive numbers and there is far more to share from the firm for this past quarter.
Sales from Ubisoft’s new releases showed that the PS4 was the top-selling platform this past quarter at 34 percent. The Xbox One sold 23 percent of the firm’s units sold, despite Assassin’s Creed Unity’s Xbox One bundle. The Xbox 360 and PS3 checked in at 13 and 11 percent, respectively. The surprising number is that the percentage of units sold on PC was actually below both last-generation consoles, as the platform only sold 9 percent of the company’s total units. Sales for Ubisoft came in at 55.8 percent higher than the previous year’s third quarter.
When you take a peek at the geographical sales total of Ubisoft’s games, North America was the highest selling territory of the quarter. The region was responsible for 47 percent of games sold, while Europe was close behind with 43 percent. The remaining 10 percent of sales came from unspecified regions from the rest of the world.
Ubisoft’s CEO Yves Guillemot discussed the results of this past third quarter for the publisher saying the results were “well above target,” continuing with expectations that the fiscal-year of 2014-15 should generate a “record level of free cash flow.”
“We are now capitalizing on the investments we have made over the past several years to further develop our creative strengths, boost our marketing impact and extend our digital footprint. Our performance is all the more impressive given that it is wholly the result of Ubisoft’s teams. Each of these successful games was developed by our in-house studios and we own our brands, which means that our destiny is in our own hands and we are internalizing the value created for our shareholders,” Guillemot said.
Looking into the company’s next fiscal-year, Guillemot expects the company’s upcoming games to release in a growing console market that has a “more competitive games environment” and “a substantial installed base for both Xbox One and PlayStation 4.
“Against this backdrop, Ubisoft will be offering an exceptional line-up and we intend to drive player engagement further through high-potential live services for our games across consoles, PC and mobile,” Guillemot said.
Ubisoft had another stellar year in 2014 and looks to do something similar in 2015. Currently, the firm has announced Tom Clancy’s The Division and Rainbow Six: Siege scheduled for release this year. There are sure to be other games joining the list of what’s coming next from the firm, and Assassin’s Creed can be expected in that group as well.